The development of an organization’s philosophy, goals, objectives, policies, procedures, and rules. An organization will never be greater than the vision that guides it. —Bessie L. Marquis and Carol J. Huston, Leadership Roles and Management Functions in Nursing: Theory and Application Mission and vision statements articulate an organization’s core purpose and future aims. Well-crafted statements can stand the test of time, even as the environment changes and new priorities emerge. On the other hand, some adjustments may be needed if and when an organization undergoes foundational transformation. Consider the following mission statement: “Kaiser Permanente exists to provide affordable, high quality healthcare services to improve the health of our members and the communities we serve” (Kaiser Permanente, n.d.). Think about the current health care environment and the types of internal and external changes that could a

 
Vision and mission are essential elements of an organization’s overall strategic plan. The mission statement describes the organization’s purpose, while the vision statement outlines the future goals and aspirations of an organization (Allen et al., 2018). The statements give direction and guidance for decision-making and play a censorious role in shaping an organization’s planning efforts. Delivering a clear sensation of purpose and direction, vision, and mission statement enables an organization to make strategic decisions aligning with their goals and objectives, leading to more effective planning and decision-making processes positively influencing an organization’s long-term success run. This essay explores the relationship of mission and vision statement to the planning hierarchy within organizations, the process of developing a mission and vision statement, and finally, evaluate the mission and vision statement.