Upcoming Technologies that Starbucks should Integrate into their Business

 
When it comes to technology today, artificial intelligence (AI) is the real deal. Every
company is implementing the use of AI, and so Starbucks should follow the same suit. The use
of artificial intelligence will help explore possibilities and drive innovation across all fronts
within the firm. Besides, with the aspect of data science, which is built from AI, Starbucks will
successfully manage short- and long-term project outcomes through big data processing. More
so, data science will significantly contribute to the success of Starbucks by building analytical
solutions to solve complex business problems.
Also, considering the success of Mobile Order & Pay, Starbucks should consider the
delivery of its products through the use of technology. Recently, the firm rolled out its Green
Apron service for making deliveries as requested. Due to the success of this project, Starbucks
partnered with Google X to test delivery with drones. Starbucks has benefited from such
projects; hence, it should continue to implement such projects in all its stores. Therefore,
Starbucks should invest more in its order and delivery capabilities