Strategy Implementation Challenges for Nokia in Africa

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Title: Strategy Implementation Challenges for Nokia in Africa
Subject: Management, Marketing
Type of Paper: Proposal
Words: 2978
1. Introduction
All strategic management process has essentially three phases, planning or formulation,
implementation and control (Darnall, 2008, 30-45). In this assignment, author will address the
implementation of strategies for practical theoretical way, considering its importance to achieve
sustained development of our businesses to the challenges they face in meeting the needs and
demands of an increasingly competitive market.
Hooley (2012) discussed that implementation of strategies involves all functions and people in
the company. The strategic apex corresponds, evaluates and assesses the three essential elements
of this process: (a) the strategic change, (b) formal and informal structure and (c) organisational
culture. The role of leadership is crucial at this stage of the strategic direction as positive or
negative depends on it.
Hooley (2012) discussed that environment affects the development and implementation of
strategies in organisations. The problems and opportunities of this relationship with the
environment generated. Nokia is a global company with the executive offices in Eastern and
Southern Africa, and Kenya. The rapidly changing business environment is very dynamic.
Therefore, the implementation of the marketing strategy of Nokia is facing different challenges.
The assignment will focus on the strategy and how to respond to these challenges in the
implementation of the challenges of Nokia. All companies have the fundamental relationship
between supply and demand. Each department demand management due to the provision of
short-term fixed level is particularly important. Nokia has been ensuring to maximize sales in
each of the sales and revenue. To achieve this fundamental strategic objectives, process design
and management of corporate strategy demand this means for the conversion of effective
demand. Companies do well, obviously with a competitive advantage over those who do not.
A significant amount of research has been in the use of systems to support collaborative group
work. Technical support collaborative group work is often regarded as groupware. Groupware
affect the way we communicate with each other. Just the way we work, and eventually had an 
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impact on the effects of the impact of communication, organisation of the structure.
Implementation strategies and issues discussed in detail.
Due to the importance of strategy and execution, companies today are increasingly searching the
best strategy for the implementation of effective tools and methods. This assignment will discuss
the challenges to strategy implementation.
2. Challenges in Strategy Implementation – Theories
The literature on the implementation of the strategy was examined to determine the potential
application of strategic issues. Hill (2003) noted that most companies are trying to develop new
organisational capabilities stumble organisational barriers to these areas: coordination ability and
commitment. These barriers can lead to problems with implementation: effective coordination of
the implementation is not sufficient staff training and mentoring skills are not enough to lower
level employees is not enough, and the direction and guidance of the heads of department
(Payne, 2008, 83-96).
Higgins (1985) clarified that most people obstacle for the implementation of the strategy has
been formatted to meet one of the following categories of interrelated: too many conflicting and
focus, the best team does not work well; conflict between functions; lack of vertical
communication and poor management of the development of a management style from top to
bottom. These categories can be translated to the following questions: Recipe competitive
activities distract from the implementation of this decision, to change key employees and a clear
definition of strategic decisions cannot be played is not performed within the specific conditions
and problems; involvement of senior management does not imply an active role in early enough.
Implementation of the proposed strategy researchers and other major challenges include:
inadequate planning, changing market conditions, competitive strategy, management difficulties
and challenges related business (O'Cass, 2010, 571-581).
Poor planning or lack of: manufacturing strategies do not like recipes, you can follow a recipe
and expected results are very good. Needs and requirements of each company are different. If we
put a universal solution for all types of industries, it is unlikely that the investment will be the
best way to implement. For example, there is no single best strategy for the implemen